Milwaukee Bucks
Advertising Design
With Michael Redd recently named in All-Star in 2003 the Bucks had a campaign to win his game worn jersey. The campaign was road-blocked on the home page of JSOnline.com and eventually sprinkled through-out the site during gameday. Over 140,000+ impressions the skyscraper preformed at amazing levels. With click-thrus near 1% when it was released across the site and at .37% during it's road block for a day. With industry average at or below .08% these ads did VERY well.
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